smash thru the fly fishing learning curve

Fly fishing comes with a steep learning curve!   There are no naturals and everyone has to start somewhere.
Great fisherman are made, not born.
Starting a new hobby can be exhilarating... and it's often this beginner's excitement that helps push through the pain of learning a new skill.
Daring new anglers quickly learn how difficult fly fishing can be...
How do I tie on flies and which one should I use?
How do I cast this long whippy thing?
Where on the river do I look for fish?
Why is everyone around me catching fish and I'm not?
And son of a @#!%$... if I get one more fly stuck on one more tree branch, I'm gonna lose it!
Sadly, most quit too early... not knowing that if they would have pushed a little harder and dug a little deeper, sprinkled with a little guidance and direction, they would have soon found the success they desired.
A handful of resilient newbies push through the pain and eventually become skilled anglers... but that often takes a year or two of persistence.
They'll look back and realize that if they would have known what they know now, they could have shortcutted their way to success. Their skills could far surpass where they are now.
We're here to make sure that beginners succeed at fly fishing — the easiest and fastest way we know how.

Not all starter packs are created equal...

Beginners must make a big purchasing decision when first getting started. Sifting through the internet, you'll be led to one of two options:

A cheaper, no-name starter set or an expensive, "name brand" starter set.  Spoiler alert  - each leads to a false start in time and money.

cheap starter packs


■   Save $$$ on day 1


■   Ticking time bomb until everything breaks
■   False start - left right where you were, but with a few hundred $$$ less in your bank account
■   No warranty
■   Incomplete package - you'll spend more $$$ to get everything you need
■   No flies (or very few)
■   Will need an immediate upgrade

expensive "name brand" starter packs


■   A couple of good items
■   A select few (even more expensive) have rod warranties


■   Expensive
■   Incomplete package - you'll spend even more $$$ to get everything you need
■   Most of your $$$ went into the "name brand" and not the quality of the equipment. You got the company's low end products
■   No flies (or very few)

The knowlege problem

Fish are intelligent, and catching them is a challenge — no matter your skill level.

There are so many places that you can learn about fly fishing. Where do beginners start?

The cheap and expensive "name brand" starter packs (discussed earlier), leave their users alone without any guidance or direction on how to fly fish. 

Beginners must scour the internet and spend countless hours in search of Youtube videos, articles, blogs, and books.

You'll be left wondering who you should listen to, watch, read, or trust.

At Ventures Fly Co., we're ultra focused on helping beginner fly fisherman SMASH through the learning curve! We recognize that this group of fly fisherman are underserved, and we've set out to make an easier way.


With the absolute beginner in mind, we've designed the  Toe Dipper & Weekend Warrior Starter Packages. 

They're the most complete, highest quality, highest performance beginner packages on the market.

Fly fishing - the easy way

complete packages

■   Everything (and we mean it!) you need to start fly fishing
■   Packages come pre-assembled. Just add water!

high performance equipment

■   Designed & assorted specifically for beginners by professional fly fisherman
■   High-performance, high-quality equipment at an unmatched price
■   Advanced fly flinger rod included (see "What is Included?" section below for details)
■   Lifetime Rod Warranty
■   No need to worry about upgrading your equipment later on

fly selection a breeze

■   Each package comes with one of our meticulously selected, and rigorously tested fly assortments.
■   Easily identify bugs & hatches. Have the right fly for the job.
■   Helpful reference cards & fly box orientation allow for a fun & easy way to learn about fly selection

smash the learning curve

■   Includes access to our online Starter Fly Fishing Guide which contains the tipping point, breakthrough techniques needed for success.

100% Stoke & success guaranteed

■   We guarantee 100% High-quality, or your money back. If you're not happy, we're not happy.
■   We guarantee success (catching fish!). If you don't catch a fish your first time on the water, we'll work with you 1-on-1 until you do. See our Catch a Fish Guarantee for more details.

Meet the starter pack of all starter packs

What is Included?

We've designed our starter sets to include EVERYTHING you need to get started. No other purchases necessary.

Take it out of the box and head straight to the river. Just add water!

Scroll Pictures for more rod & reel details

Rod & Case


Complete fly collections

Also includes:

Hover or tap each picture for details

backing & fly line

leader pack

tippet pack

retractor (zinger)



floatant & caddy

strike indicators


tippet holder

waterproof fly box


net release

Sling pack


Includes online access to our

Starter fly fishing guide

9 Comprehensive Sections Covering:

- Rigs & Knots

- Dry Fly 101

- Nymphing 101

- Streamer 101

- Casting

- Fly Selection

- Presentation Strategies

-Water Types & Tactics

- Striking, Playing, Landing

& more!

catch your first fish guarantee

We want you to get "hooked" on fly fishing!

If you're not catching fish after your first outing with one of our starter packs, we'll personally lead you in the right direction through 1-on-1 virtual mentoring, until you're successful.

100% No BS, High-quality Guarantee

We stand behind our products.

Everything we sell is backed by our No BS, High-quality Guarantee. This means that if you are not 100% stoked with your purchase, you can return it hassle free within 30 days for a full refund.

If you're not happy, we're not happy!


no fault, lifetime rod warranty

Rods occasionally break, it's a fact of life. When you choose Ventures Fly Co., you are covered by our No-fault, Lifetime Warranty.

Spend less time worrying and more time fishing.

Lifetime Warranty Details


"I'm impressed by the quality of the equipment. It appeared to be expensive at first, but after realizing how much more stuff it came with and the grade of equipment you get, this is a steal. Gave me everything to get me started for a while. Great set, I highly recommend."

- Thomas B.

"I recently just got into fly fishing and was looking for a good starter set. I shopped all around the internet and chose this one. These guys know what a beginner needs! Everything feels premium especially the fly rod. Good selection of flies. I found their beginner guide to be very helpful and even helped me catch fish my first time out. If you’re looking to get into fly fishing look no further."

- Connor C.

"I recently purchased the Weekend Warrior package. Years ago I bought a Cabela's branded fly rod and reel for about the same price. It was time to get a new fly rod and pass my old one on to my son. I have been so impressed with the new fly rod from Ventures Fly Co. It's a significantly better rod and reel than my old Cabela's rod. And for the same price, I got a full package that also included the fly line, leaders, tippet, 100+ flies, sling pack, net, and all the little extras you need to fish. Huge value - I highly recommend it!! "

- Stephen A.

price breakdown

What you'll get when you buy a starter pack Today

    ✓    High-performance Fly Flinger rod & Ascent reel
    ✓    ALL the gizmos & gadgets needed to start fly fishing 
    ✓    Professionally assorted flies
    ✓    Access to our online Starter Fly Fishing Guide
    ✓    1-on-1 Virtual mentoring until you catch your first fish
    ✓    No-fault, Lifetime Rod Warranty

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Whether you're an absolute beginner, intermediate, or weekend warrior, we've got the content to take your fishy skills to the next level.